360 Degree Marketing & Branding for an emerging B2B eco-system in CDITM domain

MicrosoftTeams-image (1)

THE PROJECT

WOGOM is a B2B Phygital, Hyperlocal, and Omnichannel digital platform that empowers Indian Retailers.

WOGOM unites Brands, Manufacturers, Distributors (Hubspots), Retailers, and Virtual Retailers with a unique value proposition. Its purpose is to enable them to grow by providing an ecosystem. It works on shared values and complementary strengths through a new edge Experiential Commerce approach.

Industry

E-Commerce

Year

2020 onwards

Services Offered

  • Value Deck
  • Illustrations
  • Digital Marketing
  • Website
  • Stakeholder Presentations
  • Investor's Deck
  • Data Research
  • Brand Communication
  • Mascot Creation
  • Social Media Management
01

Objectives

WOGOM connected with Granth to create an extraordinary corporate profile emphasizing its unique approach. This resulted in a successful showcasing of the company to its B2B community.

02

Challenges

Since their business idea was unique, helping their audience know their business model and then hitting the right audience was their ticket to success. Our job was to prepare a corporate profile that could speak words for the brand.

  • Begin with the foundation brick
  • Content ideation & creative approach for B2B business portal
  • To understand the retail market & problems of the value chain
03

Solutions

The ultimate benefit for WOGOM was that the corporate profile that we created helped them build trust among the retailers, manufacturers, and customers. They also revealed how it was much more comfortable to pitch the audience after presenting the corporate profile. Their journey started with the profile, and they continued to take our support for overall branding & marketing. Meeting their expectations was a jackpot for us.

A futuristic way of connecting

GT AGRO

Spices
GT AGRO

GT AGRO is a venerable brand with a legacy steeped in tradition with manufacturing and supplying spices since 1921. Recognizing the evolving dynamics of the modern world, GT AGRO sought to rejuvenate its image while upholding the profound values of its longstanding heritage. This transformative journey was driven by a desire to strike a delicate balance between the essence of contemporary times and preserving the timeless wisdom passed down through generations. The primary aim was to create a brand identity that resonated with their ever-diverse audience while paying homage to the brand’s enduring legacy.

Rasna

FMCG
in
Rasna

Started its journey three and half decades ago, Rasna has become one of the largest manufacturers of instant drinks. Currently, products of Rasna are giving fruitful indulgence in 53+ countries. Individual ownership is in the core values of Rasna’s success, which why Rasna is soaring skies with 22% SDC Market shares. Rasna is delivering uncompromised quality offerings with currently having 1.6 million products available at all the outlets of Rasna.

Webbell Solutions

Information Technology
Webbell Solutions

Webbell Solutions Pvt Ltd provides holistic cloud storage solutions, making your documents and files as secure as KFC’s secret recipe. Using automated workflow, centralised library, media assets and one-tap share, the software is a boon for accounting industry, KPO firms, Startups and MSMEs. The client was looking for a website that could brilliantly highlight their software excellence and security, among other things.

Setting sail to
impart insights

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Setting sail to making a difference

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Granth Creations was truly helpful with Website UI, Logo, and Infographic creation. Not only this, time and again they shared ideas and suggestions proactively which I liked and implemented. Amazing experience working with Granth Creations!

Didier Bonny

Didier Bonny

CEO - Innoptim Group | Switzerland
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Having worked with many creative agencies - big & small - we found Granth refreshingly different. The Granth team is always bubbling with new ideas, they have inexhaustible patience and they deliver on time. It's truly a pleasure to work with this young agency.

Raj Pinjani

Raj Pinjani

Director - Rasna International | India
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Granth has been great Partners to work with, their quality along with their commitment to deliverables it's top-notch Graphic India is happy to collaborate and continue to partner with Granth with respect to productions services.

Navin Miranda

Navin Miranda

Head of Business Development - Graphic India | Singapore
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Granth team has done a wonderful job redesigning our website to take it from a plain and functional website to an amazingly professional and lively one. We recommend Granth Creations to any business that need a hand improving their internet traffic and their business!

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Gaurav Parvadia

CEO - Twinr | Canada
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Dhiren Rana

Dhiren Rana

Director - Romaunt Roses | Kenya
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I have been knowing Kandarp the main visionary of Granth for 3 years. What a beautiful human being. His persona radiates in his organization as well. Great design works. top-notch work. Quality of designs and any other works done by Granth are absolutely beyond any other company's standard. Try to meet the fellow once. such a good service is rare these days. Thanks for all the help done by Granth for my design works and publishing work

Jitesh Donga

Jitesh Donga

Community Manager - Pratilipi | India
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We were looking to redesign, fresh content & development for Onlinetoken website and it was our 3rd attempt but landed in good hand of Granth team. They are very creative, resourceful, punctual and exceeded our expectations.

Haresh Ghoghari

Haresh Ghoghari

Co-founder - Onlinetoken | USA
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We were looking for partners in Brand Communication, who can understand technology, content & customers. They offer a unique blend which we were looking for.

Keyur Bhalavat

Keyur Bhalavat

CEO - Plutomen | India
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Portfolio 2024