Plasma Induction is one of the leading manufacturers of Induction Heating Furnace and Melting Furnace Equipment in India. It is a reputed name in the domestic and international markets. Within a short span, the company has achieved milestones that are hard for everyone to achieve.
Being a company having a unique vision Plasma wanted a solution that would bind its employees into a single thread. The company also needed a strategy which would help them connect to their stakeholders and convey its core message in a simple yet effective manner.
The company was looking for an out of the box idea that would bring the plasma team together and boost their morale. Also, they wanted something that would project them in a different light in the market. This insight allowed us to devise a strategy that would cater to both the needs.